Category Archives: Communications

Will the Internet kill TV?

I posted a couple of months ago about how the Internet was changing the way people source and consume media, and one of the arguments that I advanced then was that there was a process of (technological) natural selection at work; hence the name, Darwinism. And I concluded the argument with the following question, which [...]

IBM report on blogging and government

The IBM Center for the Business of Government has just issued a hefty report into blogging in government. The report, The Blogging Revolution: Government in the Age of Web 2.0 [PDF 7.2 MB], is an excellent primer for anyone who hasn’t really been exposed to social media and is wondering what all the fuss is [...]

Business case for a blog

Let’s assume that you have a new project in your agency that requires thorough and structured (internal) communications. When you are writing up your communications strategy, how do you sell senior management on the idea of a blog as one of the key channels? What arguments can you bring to bear that might persuade them [...]

Public relations & HTML

In the comments thread after the post on reputation management last week, Sam Farrow made some excellent points about search engine optimisation (SEO) and public sector communications. During the course of the conversation, I realised that this was a topic that needed its own post. Unfortunately, this isn’t it. Why? Because while composing that post, [...]

Eraser Inc, Part 2

I posted about ReputationDefender in November last year, a startup whose mission was to remove potentially embarassing content from the web so that you could protect your online reputation.
At the time the company launched their services were confined to asking companies to take down the offensive material but, it seems they have (in true [...]

Channel selection: comms & the Internet

My experience over the last two or three years in New Zealand government has taught me that one of the biggest hurdles that public sector communicators face is convincing senior management of the seismic shift in the public affairs function that the Internet is causing. All too often we encounter attitudes like, Yeah, but it’s [...]

GOVIS 2007

The last three days of last week were taken up by the 2007 GOVIS conference, this year the theme being Innovation in IT. And yes, there was quite a lot of focus on Web 2.0 and what it means for government here in New Zealand. There was even a bit of discussion about the role [...]

Social media: the numbers

A lot of the (offline) feedback I have been getting about this blog has been along the lines of, “why are you so obsessed with social media?” And it is a fair question. There are plenty of other areas of public affairs that I could post about that would probably be of more interest to [...]

Social media and your CV

There has been quite a bit of discussion in the blogosphere over the last fortnight about the blog as the new CV. It was started by a post by Adam Darowski, The Blog is the New Resume and subsequently picked up by Joshua Porter, who expanded upon the idea.
These posts are both well worth reading, [...]

Pimpin’ government: social marketing & youth

One of the hardest aspects of coming to terms with the changes that social media are bringing to our working environment, particularly for public sector communicators, is exercising the sort of judgement that ensures the tools are deployed appropriately and support the overall communications and business objectives.
While in Australia this week, I came across a [...]