Category Archives: Social media

Blog Open Week

This week it is your opportunity to put the social in social media
When I started this blog, there were two primary reasons that drove me to the keyboard week in and week out and, after a period of reflection, I have decided that I haven’t been at all successful in the second. And while I [...]

Censoring social media

Some of you may have seen the post a couple of weeks ago on TechCrunch that caused a fair amount of comment and controversy in the blogosphere. The Secret Strategies Behind Many “Viral” Videos was a spectacularly ill-advised and unintentionally revealing account of one marketer’s techniques for placing client videos in prominent spots on the [...]

The limits of sovereignty

When I first posted about the principles for public sector social media, sovereignty was the first of the ten principles I discussed because, once you have decided that you need to incorporate social media into your communications plan, the next most important decision is where you host the project. The answer at the time was, [...]

Social media disclaimers

I have been wondering why it is that we are all working ourselves into early graves trying to transform government, the achievement of which will largely be driven by Internet based technologies, and yet we continue to disclaim the content we post to our websites?
It strikes me as being analogous to saying to someone who [...]

Google’s Page Rank hiccup

On Thursday morning I saw an interesting item in my feed reader from Darren Rowse at Problogger. The evening before, Darren had posted about his PageRank dropping from a 7 to a 4, in the space of a few hours. He was, naturally, concerned at this unexpected turn of events. As the story unfolded, it [...]

The (real) cost of social media

I have posted previously about arguments for social media and a business case for a blog. And while there is plenty of discussion about the ROI of blogging in particular and social media in general, for public sector communicators it is important that we understand what we are committing our organizations to when we launch [...]

Social media and government consultation

For those of us who are watching how governments begin to engage with social media, it has been a particularly active week. Colin McKay at the Canadian Office of the Privacy Commissioner has launched an official blog and there has been a bit of activity here in the antipodes as well.
Police wiki
First, as part of [...]

BarCamp and Govt 2.0

I attended two conferences over the course of the last week, each providing very different perspectives of the same fundamental issue: what does Govt 2.0 look like, and how well are we placed to get there from here?
The first was BarCamp Wellington, where 50-odd people from all parts of the country gave up a Saturday [...]

Media monitoring and blogs

It was with some delight, tempered by wry amusement, that I opened the PDF forwarded on by a colleague this week that announced a new service launched by Chong Newztel, the media monitoring firm. From the end of this month they are going to be monitoring the blogosphere as well as traditional media.
Why delight? Announcements [...]

BBC goes social: some lessons for govt

The BBC introduced social bookmarking options for all of its news website pages last month. Not a startling move in itself; as one of the editors noted in his blog, they are following the lead of some fairly large media organisations, notably the New York Times and the Washington Post. Oddly, despite me blogging about [...]