When I first posted about the principles for public sector social media, sovereignty was the first of the ten principles I discussed because, once you have decided that you need to incorporate social media into your communications plan, the next most important decision is where you host the project. The answer at the time was, [...]
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Censoring social media
Some of you may have seen the post a couple of weeks ago on TechCrunch that caused a fair amount of comment and controversy in the blogosphere. The Secret Strategies Behind Many “Viral” Videos was a spectacularly ill-advised and unintentionally revealing account of one marketer’s techniques for placing client videos in prominent spots on the [...]